The “MAJESTIC ZOO’s” project, implemented by the Tourist Organization of the City of Subotica in cooperation with cross-border partners, was officially presented today at Liberty Square in Subotica. Citizens and visitors had the opportunity to learn more about the project’s goals and activities, with a special program tailored for the youngest guests.

Promotional materials were handed out during the presentation, while mascot meet-and-greets, photo opportunities, and a joyful atmosphere enriched the event. The children enjoyed it the most, having the chance to spend time with their favorite animal characters while learning about the core themes of the project in a fun, engaging way.

The “MAJESTIC ZOO’s” project focuses on improving and promoting family tourism offerings, developing nature-based experiences, and presenting regional natural identity in an innovative, accessible manner. Special emphasis is placed on creating content that will provide families—especially children—with richer, more memorable experiences while visiting Subotica and its surroundings.

Today’s event offered an ideal opportunity to bring the project closer to the public. Through interactive play, casual socializing, and promotional activities, it demonstrated how nature, wildlife, and tourism can come together to create a truly attractive, family-friendly destination.